These are five sample questions from Bryq's Sales Roles assessment, a job-specific test for hiring sales representatives, account managers, and business development professionals. The full assessment covers five skills: account management, sales prospecting, sales experience, business development, and sales methodologies. Questions combine realistic sales scenarios with knowledge of established sales frameworks, and each offers four options to choose from.
1.
Account Management
Question
A client you manage has recently gone through a leadership change, and the new contact seems unfamiliar with the existing agreement and cool in their engagement. What should you do?
Select your answer
Reach out proactively to introduce yourself, offer a briefing on the current account status, and invite them to share any new priorities they'd like to address.
Send a summary of the existing agreement and let them come to you once they've settled in.
Wait until the next scheduled check-in to make contact, to avoid overwhelming them during a transition.
Escalate internally to flag the change and let your manager decide how to re-engage.
WHY IS THIS THE CORECT ANSWER
Early, proactive contact rebuilds the relationship on the new contact's terms and surfaces changed priorities before they turn into dissatisfaction.
2.
Sales Prospecting
Question
A prospect opens your emails consistently but has never clicked through to any content or links. What is the most effective next step?
Select your answer
Send a short, direct email referencing their engagement and posing a single relevant question tied to a challenge in their industry.
Remove them from the sequence as low engagement signals low intent.
Add them to a retargeting ad campaign to reinforce brand awareness.
Resend previous emails with a different subject line to test which drives a click.
WHY IS THIS THE CORECT ANSWER
A short, relevant question lowers the effort needed to respond and shifts the exchange from broadcasting content to starting a conversation.
3.
Sales Experience
Question
During a discovery call, a prospect reveals that a key internal stakeholder is sceptical about switching providers. How do you respond?
Select your answer
Acknowledge the concern, ask what's driving the stakeholder's scepticism, and offer to help equip your contact with the information needed to address it internally.
Offer to arrange a call directly with the sceptical stakeholder to present your case.
Note the concern and continue with the discovery call, planning to address it at a later stage.
Reassure the prospect that once they see the product in action the scepticism will resolve itself.
WHY IS THIS THE CORECT ANSWER
Exploring the root of the scepticism and equipping your champion to handle it internally builds credibility.
4.
Business Development
Question
A company is targeting a new geographic market but has no existing brand recognition there. Which first step is most likely to accelerate credible market entry?
Select your answer
Identify and partner with a locally established organisation whose client base overlaps with your target audience.
Launch a broad digital advertising campaign to build awareness before initiating direct outreach.
Offer introductory pricing below market rate to generate initial interest.
Replicate the go-to-market strategy used successfully in existing markets.
WHY IS THIS THE CORECT ANSWER
A local partner lends established trust and existing relationships that advertising and discounting cannot buy quickly.
5.
Sales Methodologies
Question
A salesperson using the SPIN Selling methodology is speaking with a prospect who acknowledges a minor operational inefficiency but does not see it as a priority. Which type of question should the salesperson ask next?
Select your answer
Implication questions, to help the prospect understand the broader consequences of leaving the problem unaddressed.
Need-Payoff questions, to introduce how the product can resolve the issue.
Situation questions, to gather more background on how the prospect's operations are structured.
Problem questions, to confirm that the inefficiency exists before moving forward.
