About the role
A Communications Coordinator job description covers writing and editing press releases, media reports, and marketing materials, and helping carry out communications strategies. The role protects and builds the organization’s reputation by keeping messaging accurate, consistent, and timely. Hiring managers should assess strategic communication, copywriting and editing, time management, and AI fluency.
Day to day, the coordinator turns communications strategy into finished content. They draft, edit, and polish materials, and work with marketing colleagues to generate new ideas. They also respond quickly when communication issues arise. Core duties include:
Content. Prepare detailed media reports, press releases, and marketing materials.
Quality. Supervise projects to guarantee all content is publication-ready.
Responsiveness. Respond to communication-related issues in a timely manner.
What are the essential Communications Coordinator skills?
The essential skills are strategic communication and messaging, copywriting and editing in English, time management and deadline control, Microsoft Office proficiency, and AI fluency.
Skill | Why it matters | Bryq assessment and level |
|---|---|---|
Strategic communication and messaging | Keeps every message clear, consistent, and aligned with strategy. | Strategic Communication (intermediate) |
Copywriting and editing in English | Press releases and materials must read well and be error-free. | English (Advanced User) (advanced) |
Time management and deadline control | Content must be publication-ready and issues answered on time. | Time Management (intermediate) |
Microsoft Office proficiency | Reports and materials are built in everyday office tools. | Microsoft Office (intermediate) |
AI Fluency | AI tools draft, summarize, and edit text, and outputs need checking. | AI Fluency Assessment (functional) |
The coordinator drafts press releases, media reports, and marketing materials. Strategic messaging, strong English copywriting and editing, and reliable time management are core to that work. Microsoft Office is the everyday toolset for reports and materials.
Levels are a starting point. Bryq lets you set the level each role needs.
Which nice-to-have skills help a Communications Coordinator stand out?
Marketing and campaign support, presentation skills, relationship building with media and internal partners, creative thinking for campaign ideas, and project coordination add value but are not needed on day one.
Marketing and campaign support. Helps when working with other departments.
Presentation skills. Supports sharing ideas and results with colleagues.
Relationship building. Strengthens ties with media and internal partners.
Creative thinking. Brings fresh ideas to campaigns.
Project coordination. Keeps multi-step content work on track.
Use these skills as tie-breakers between candidates who are equally strong on the essentials. Never screen out candidates who can learn them on the job.
Which competencies predict success as a Communications Coordinator?
The essential competencies are Communication and Learning Agility.
Communication. Nearly every task involves expressing ideas clearly and working with media and marketing teams.
Learning Agility. Media trends, platforms, and issues change quickly, so messaging must adapt.
Empathy and Leadership Potential are optional: Empathy adds understanding of audiences, and Leadership Potential adds strength when supervising content projects.
What AI skills does a Communications Coordinator need?
A coordinator should use AI fluency daily to draft, summarize, and edit text faster, with a focus on content drafting, media monitoring, and editing. Key use cases:
AI matters here because tools now draft, summarize, and edit text, and mistakes in public-facing content carry reputational risk. Output used without checking can spread errors, unsupported claims, or the wrong tone, so every result needs verification.
Drafting. Draft first versions of press releases and social posts, then fact-check and edit them to match brand voice.
Media monitoring. Summarize media coverage and sentiment into concise weekly reports for the PR team.
Editing. Proofread and adapt marketing materials for different audiences and channels while checking for errors and unsupported claims.
How do you assess Communications Coordinator candidates with Bryq?
Bryq measures all the essential skills and traits for a Communications Coordinator in one integrated candidate profile: cognitive ability, personality traits, soft and hard skills, including AI fluency. Bryq builds an ideal profile for the role and matches candidates against it.
Role match. Profile Fit measures cognitive ability and personality traits, matched against the ideal profile for the role.
Skills assessment. Strategic Communication measures strategic communication and messaging, one of several skills assessments.
Skills assessment. English (Advanced User) measures copywriting and editing in English.
Skills assessment. Time Management measures time management and deadline control.
Skills assessment. Microsoft Office measures Microsoft Office proficiency.
AI fluency. The AI Fluency Assessment measures how well candidates use and verify AI tools.
Optional add-ons. Marketing Roles, Microsoft PowerPoint, Relationship Building, Creative Thinking, and Project Management cover the nice-to-have skills.
Competency profile. Through competency mapping, see Communication and Learning Agility, with Empathy and Leadership Potential as optional additions.
All Bryq assessments are validated by I/O psychologists. Profile Fit is independently bias-audited under New York City Local Law 144 (code4thought, April 2026). The AI Fluency Assessment is built on peer-reviewed and subject-matter expert research. A person makes every hiring decision.
Communications Coordinator job description template
Copy and paste this template, then replace the text in square brackets. To write or rewrite your own, use Bryq’s free job description AI skill, which works in Claude, ChatGPT and Copilot.
Copy template
Copied
Communications Coordinator |
|---|
About [Company name][Add a short description of your company.] About the roleAs Communications Coordinator, you will develop and carry out communications strategies, help manage public relations issues, and promote our brand. You will keep our messaging accurate, consistent, and timely, which protects and builds our reputation. Responsibilities
Qualifications
Skills and competencies we look for
Working with AI
What we offer
Equal opportunity[Add your equal opportunity statement.] |
Frequently asked questions
You can explore more job profiles on Bryq.
Assess your next Communications Coordinator with Bryq
Book a demo to see how Bryq helps you assess communications coordinator candidates for the skills and competencies that matter.
Author
The Bryq I/O Team
Bryq’s I/O Psychology Team is a group of industrial-organizational psychologists who design and validate the science behind our assessments. They write about what research says on hiring, skills, personality, and performance, and how HR leaders can apply it to make fairer, evidence-based decisions.
