Business Development Manager Job Description and Skills

Business Development Manager Job Description and Skills

Business development manager job description: what the role involves, the skills and competencies to assess when hiring, and how to test candidates.

Sales


7

mins

Business Development Manager Job Description and Skills

Business development manager job description: what the role involves, the skills and competencies to assess when hiring, and how to test candidates.

Sales


7

mins

/

Manager, Business Development

About the role

A Manager, Business Development job description covers finding and closing partnership and sales opportunities, building key customer relationships, and negotiating contracts. The role drives revenue growth and market position by turning market insight into a coordinated sales strategy. Hiring managers should assess sales and negotiation, strategic communication, relationship building, and AI fluency.

This role is also known as a Business Development Manager. The person defines strategic goals, contacts potential partners, and negotiates contracts for key accounts in sales teams that rely on new deals and strong customer relationships. Key responsibilities of a business development manager include:

  • Strategy. Develop and implement business development plans to reach sales goals and profitability.

  • Opportunities. Identify potential deals by contacting partners and exploring new opportunities.

  • Key accounts. Nurture key customer relationships and negotiate contracts on the most advantageous terms.

What are the essential Manager, Business Development skills?

The essential skills are sales and negotiation, strategic communication and presentation, relationship building, strategic and critical thinking, and AI fluency.

Skill

Why it matters

Bryq assessment and level

Sales and negotiation

Finds deals and secures the best contract terms.

Sales Roles

Strategic communication and presentation

Pitches to partners and presents proposals clearly.

Strategic Communication (intermediate)

Relationship building with clients and partners

Keeps key accounts strong across diverse clients.

Relationship Building (intermediate)

Strategic and critical thinking for business planning

Shapes strategy and responds to market trends.

Strategic & Critical Thinking (intermediate)

AI Fluency

Speeds up research and proposals while outputs are checked.

AI Fluency Assessment (functional)

The core work is identifying deals, negotiating contracts, and nurturing key accounts. Strategic communication carries the pitch, relationship building keeps accounts strong, and strategic thinking turns market trends into plans. AI tools now support research and proposal work.

Levels are a starting point. Bryq lets you set the level each role needs.

Which nice-to-have skills help a Manager, Business Development stand out?

Customer relationship management tools, market and sales data analysis, presentation design, and people management add value but are not needed on day one.

  • Customer relationship management tools. Keep accounts and pipelines organized.

  • Market and sales data analysis. Turns numbers into sharper strategy.

  • Presentation design. Makes proposals and pitches more persuasive.

  • People management and team coordination. Helps align marketing and management colleagues.

Use these skills as tie-breakers between candidates who are equally strong on the essentials. Never screen out candidates who can learn them on the job.

Which competencies predict success as a Manager, Business Development?

The essential competencies are Communication and Leadership Potential.

  • Communication. Crucial for pitching, negotiating terms, and presenting proposals.

  • Leadership Potential. Influences clients and leads proposal coordination across teams.

Empathy adds a deeper understanding of client needs, and Learning Agility adds quick tracking of market shifts.

What AI skills does a Manager, Business Development need?

A Manager, Business Development should use AI daily for prospecting, proposals, and market intelligence, because it speeds up work that is central to winning deals, and should check every output. Strong AI fluency makes that possible.

AI matters here because tools now speed up prospect research, proposal drafting, and market analysis. Deep workflow design is not usually required. The risk is sending AI output to clients or into strategy without checking it for accuracy and tone.

  • Partner research. Use AI to research target partners and summarize their priorities before outreach.

  • Proposals and follow-ups. Draft and tailor client proposals and follow-up emails with AI, then review for accuracy and tone.

  • Market analysis. Analyze competitor activity and market trend reports with AI to inform the business development strategy.

How do you assess Manager, Business Development candidates with Bryq?

Bryq measures all the essential skills and traits for a Manager, Business Development in one integrated candidate profile: cognitive ability, personality traits, soft and hard skills, including AI fluency. Bryq builds an ideal profile for the role and matches candidates against it.

All Bryq assessments are validated by I/O psychologists. Profile Fit is independently bias-audited under New York City Local Law 144 (code4thought, April 2026). The AI Fluency Assessment is built on peer-reviewed and subject-matter expert research. A person makes every hiring decision.

Manager, Business Development (Business Development Manager) job description template

Copy and paste this template, then replace the text in square brackets. To write or rewrite your own, use Bryq’s free job description AI skill, which works in Claude, ChatGPT and Copilot.

Copy template

Copied

Manager, Business Development

About [Company name]

[Add a short description of your company.]

About the role

We are looking for a Manager, Business Development to improve our market position and drive financial growth. You will define strategic goals, build key customer relationships, and identify new business opportunities. Your work turns market insight into a coordinated sales strategy.

Responsibilities

  • Develop and implement strategic business development plans to reach sales goals and profitability.

  • Identify potential deals by contacting partners and exploring opportunities.

  • Manage and nurture key customer relationships.

  • Negotiate contracts to secure the most advantageous terms for the company.

  • Share feedback and information on market trends, new products, and competitive activity.

  • Work with marketing staff and management to shape the business development strategy.

  • Lead the development of client proposals and coordinate with team members on a unified sales strategy.

Qualifications

  • Bachelor’s degree in Business, Marketing, or a related field.

  • Proven experience in business development or a related role.

  • Proficiency in setting and meeting sales goals, negotiation, and business strategy planning.

  • Strong communication, sales, and presentation skills.

  • Ability to build relationships and work with a diverse group of clients and partners.

Skills and competencies we look for

  • Sales and negotiation

  • Strategic communication and presentation

  • Relationship building with clients and partners

  • Strategic and critical thinking for business planning

  • Communication

  • Leadership potential

Working with AI

  • Use AI to research target partners and analyze competitor activity and market trends, and check the results.

  • Draft and tailor client proposals and follow-up emails with AI, then review them for accuracy and tone.

What we offer

  • [Salary range]

  • [Benefits]

  • [Work location and arrangement]

Equal opportunity

[Add your equal opportunity statement.]

Frequently asked questions

A business development manager needs sales and negotiation, strategic communication and presentation, relationship building, strategic and critical thinking, and AI fluency. Tools such as CRM and data analysis help but can be learned on the job.
Communication and Leadership Potential matter most, because the role involves pitching, negotiating, and leading proposal work. Empathy and Learning Agility add value for understanding clients and tracking market shifts.
Yes. AI tools now speed up prospect research, proposal drafting, and market analysis, so the manager should use them daily and check the outputs. Deep workflow design is not usually required.
Use Bryq to combine Profile Fit, skills assessments for sales, communication, relationships, and strategic thinking, and the AI Fluency Assessment in one candidate profile. A person makes the final hiring decision.
No. They are nice-to-have skills that add value but can be learned on the job. Use them as tie-breakers between equally strong candidates, not as screening requirements.
A business development manager needs sales and negotiation, strategic communication and presentation, relationship building, strategic and critical thinking, and AI fluency. Tools such as CRM and data analysis help but can be learned on the job.
Communication and Leadership Potential matter most, because the role involves pitching, negotiating, and leading proposal work. Empathy and Learning Agility add value for understanding clients and tracking market shifts.
Yes. AI tools now speed up prospect research, proposal drafting, and market analysis, so the manager should use them daily and check the outputs. Deep workflow design is not usually required.
Use Bryq to combine Profile Fit, skills assessments for sales, communication, relationships, and strategic thinking, and the AI Fluency Assessment in one candidate profile. A person makes the final hiring decision.
No. They are nice-to-have skills that add value but can be learned on the job. Use them as tie-breakers between equally strong candidates, not as screening requirements.
A business development manager needs sales and negotiation, strategic communication and presentation, relationship building, strategic and critical thinking, and AI fluency. Tools such as CRM and data analysis help but can be learned on the job.
Communication and Leadership Potential matter most, because the role involves pitching, negotiating, and leading proposal work. Empathy and Learning Agility add value for understanding clients and tracking market shifts.
Yes. AI tools now speed up prospect research, proposal drafting, and market analysis, so the manager should use them daily and check the outputs. Deep workflow design is not usually required.
Use Bryq to combine Profile Fit, skills assessments for sales, communication, relationships, and strategic thinking, and the AI Fluency Assessment in one candidate profile. A person makes the final hiring decision.
No. They are nice-to-have skills that add value but can be learned on the job. Use them as tie-breakers between equally strong candidates, not as screening requirements.

You can explore more job profiles on Bryq.

Assess your next Manager, Business Development with Bryq

Book a demo to see how Bryq helps you assess skills, competencies, and AI fluency in one candidate profile.

Author

The Bryq I/O Team

Bryq’s I/O Psychology Team is a group of industrial-organizational psychologists who design and validate the science behind our assessments. They write about what research says on hiring, skills, personality, and performance, and how HR leaders can apply it to make fairer, evidence-based decisions.

Image of candidate with score badges